Ann Taylor New Concept Store Opens in Short Pump: Win a VIP Card

WINNERS ANNOUNCED 12/16/2011:

Congratulations to our winners:

Winner of the VIP Shopping Card:  Julie P.

Winners of $25 gift cards:

1. Meg B.
2. Kristin H.
3. Jenny L.
4. Kimberly G.
5. Maria G.

UPDATE: We now have 5 gift cards worth $25 each as prizes so be sure and complete our survey!

What’s not to love about Ann Taylor stores? Now there’s even more to love!

On Saturday, December 3, Ann Taylor introduced their brand’s new concept store at the Short Pump Town Center. It was a private event in partnership with the Junior League of Richmond with 5% of sales from the event being donated to the Junior League. Being widely recognized for their charitable giving and volunteerism throughout the Richmond area, the Junior League was ecstatic about the event and the donation for worthy causes.

The chic and elegant event boasted a live DJ, refreshments, sweets, raffles and wonderful gifts. But don’t worry! If you didn’t make it to the grand event, you’ll still find fabulous fashions and fantastic options at the newest store.

Ann Taylor has recently gone through its most significant evolution, starting with the revamped collection launched in Fall 2009 under the brand’s new Head of Design, Lisa Axelson. The next phase of the rejuvenation is the brand’s new store concept. The store is augmented with eye-catching white washed maple hardwood floors, luxurious chandeliers, modern tufted furniture and many other amenities that make it a truly wonderful and pleasurable shopping experience.

Don’t worry – Ann Taylor still offers incredible value at prices that are almost unbelievable for such high-style and unique fashions. They cater to some of the most discerning tastes of those in the Richmond area. They even offer dedicated stylists on staff who are available for walk-ins and appointments to help clients assemble the perfect individualized look for every occasion – whether it’s an evening at Rockett’s Landing, a baseball game at The Diamond, or an elegant wedding. You can sit back and relax while they find the perfect outfits for you.

Richmond’s newest Ann Taylor concept store joins others in cities across the country including New York, Boston, Miami, Boca Raton, Dallas, Atlanta and Seattle.

Now you have a chance to shop at the newest Ann Taylor store with a VIP Ann Taylor card for 25% off your entire purchase. By completing our Richmondmom.com survey, you could win an in-store VIP card. It just takes a minute to respond to three simple questions and you’ll be automatically entered to win. We’ll choose a winner at random and announce her on our website and Facebook page.

Ready to shop?

Just click here to complete the Richmondmom.com survey no later than December 15. Then head over to the Ann Taylor website to see all they have to offer, or stop by the newest store in Short Pump Town Center. It’s the perfect place to find that outfit for the holidays, purchase the perfect gift, or opt for a gift certificate for someone special.

Enjoy and be sure to let us know about your experience. We love first-hand stories on Richmondmom.com!

And don’t miss this great video as Demi Moore explains more about Ann Taylor fashions.